In order to develop a methodology for finding effective solutions in managing the construction of digital production, the paper propose an approach to the multidimensional paradigm formation, which determines the trend of product intensification under the individual requirements of the customer. For the machine-readable regulatory documents formation, it shows rationality to introduce entity type identifiers into the SMART standard: “paragraph”, “graphic object” and “table cell”. The mechanism for setting standards using a SMART document allows you to collect requirements for heterogeneous technological processes into a single logical entity. In relation, digital production systems combining the characteristics of expert decision-making technologies and the production parameters of the artificial intelligence processes. In the construction of control mechanisms for process automation systems shows the rationality paradigm of using the norms established according to advanced standardization technologies of the unified architecture of an independent open distributed system platform (OPC UA).