The article substantiates the use of public-private partnership (PPP) in order to implement the innovative urban planning policy and create the adaptive territory aimed at the implementation of modern realities of development in the context of technological and social transformation of the economy. The authors of the paper have carried out a comparative analysis of the peculiarities of the implementation of the urban planning policy in individual countries, which made it possible to determine its main innovative directions in modern conditions and form a conceptual basis for the implementation of an innovative urban planning policy based on PPP, a distinctive feature of which is the integrated consideration of factors affecting urban planning activities, as well as the orientation of innovative projects towards the implementation of the adaptive territory approach that meets modern requirements and gives the greatest synergistic effect during its implementation. A comparative analysis of the use of public-private partnership in urban planning activities in individual countries of the world has been carried out...