The main purpose of the research presented is to increase the acquisition costs management efficiency in the industrial insurance groups with a wide range of business lines. Research presented is based on the use of optimization models, capabilities of existing and developed methods and tools for supporting accounting and analytical work in insurance companies. To achieve this goal, it was necessary to solve the following problem: develop an optimization model to enhance the efficiency of limited planned acquisition costs allocation in insurance groups with a wide range of business lines, considering the planned volume of costs and the planned evaluation of insurance market volume for each specific product or business line.